Application of Framing for Enhancing Elites Participation in Electronic Idea Bank

Subject Areas : Innovation and Invention

Behrooz Zarei ¹
Fateme Saghafi ²
Amir Emami ³

Received: 2014-08-20 Accepted : 2014-08-20 Published : 2010-09-20

Keywords: Framing, mental model, idea bank, prospect theory,

Abstract :

Establishment of elites database for receiving the experts' and elites' ideas to solve the problems of society will enhance the efficiency of public projects investments. In the paper, a theory based on elite's cognitive psychology to create optimal cooperation with the idea bank will be presented as framing. For this purpose, elites' mental models were extracted from interviews with them based on framing method. Then simulation of framing format for elites who have the ability to present ideas in an electronic idea bank was conducted by the questionnaire. The results of research show the effects of farming in idea bank. The results showed that the behavior of elites can be predictable based on framing effects. Using the results of this paper for classifying the rewards portfolio of people with the help of framing theory will reduce the cost of electronic idea bank.

References:

Offering a Conceptual Framework to Identify the Right Tools to Formulate Innovation Strategy Using Integrating Innovative Capabilities and Decision Making Methods
Print Date : 2013-12-22
Comparative Study of the Effect of Innovation on Income Inequality
Print Date : 2013-09-22
The Role of Open Innovation in Gaining Technology Intelligence
Print Date : 2013-09-22
Offering a Conceptual Framework for Selecting Innovative and New Product Ideas
Print Date : 2013-06-20
Exploring the Impact of Creativity and Innovation Management, and Technology Scouting on Organizations in Turbulent Environment for Long-term Survival
Print Date : 2012-09-20
Open Innovation Process and Firms Obsorptive
Print Date : 2012-09-20

Share To

Article Url

Application of Framing for Enhancing Elites Participation in Electronic Idea Bank