• List of Articles


      • Open Access Article

        1 - Marketing activities in Small and Medium technology enterprises
        Small and medium enterprises have a central role in economic development and it is proposed about 80% of world economic growth is due of them. However, a high percentage of small enterprises are failed very soon. In high-tech field due to dependence on investment and th More
        Small and medium enterprises have a central role in economic development and it is proposed about 80% of world economic growth is due of them. However, a high percentage of small enterprises are failed very soon. In high-tech field due to dependence on investment and the need for high initial investment, this kind of firms are faced with more difficulties. Lack of knowledge and marketing skills is one of the main reasons for the failure of these companies. It is obvious that marketing is the most important key element for success of technology-based small and medium enterprises and it should be a priority in their activities. The aim of this study is to identify marketing challenges in small and medium-sized technology based companies based on previous studies and experiences in Iranian Science and Technology Parks and Technology Incubators. Manuscript profile
      • Open Access Article

        2 - Selecting Enterprise Resource Planning System Using of Fuzzy Analytic Hierarchy Process Approach
        To select an enterprise resource planning (ERP) system is time consuming due to the resource constraints, the software complexity, and the different of alternatives. A comprehensively systematic selection policy for ERP system is very important to the success of ERP pro More
        To select an enterprise resource planning (ERP) system is time consuming due to the resource constraints, the software complexity, and the different of alternatives. A comprehensively systematic selection policy for ERP system is very important to the success of ERP project. In this paper, we propose a fuzzy analytic hierarchy process (FAHP) method to evaluate the alternatives of ERP system. The selection criteria of ERP system are numerous and fuzzy, so how to select an adequate ERP system is crucial in the early phase of an ERP project. The framework decomposes ERP system selection into four main factors. The goal of this paper is to select the best alternative that meets the requirements with respect to “product factors”, “system factors”, “management factors” and “vendor factors”. The sub-attributes (sub-factors) related to ERP selection have been classified into thirteen main categories. These criteria and factors are weighted and prioritized and finally a framework is provided for ERP selection with the fuzzy AHP method. Also, a real case study from PARDIS-LO Company is presented. Manuscript profile
      • Open Access Article

        3 - the role of crowdfunding to financing capital for startups Entrepreneur
        financing capital for startups, always had been propounded as one of the challenges for entrepreneurs. On the other hand, because of the risk of venture capital investment, financial institutions and banks often show less willing to invest in this activity. By developi More
        financing capital for startups, always had been propounded as one of the challenges for entrepreneurs. On the other hand, because of the risk of venture capital investment, financial institutions and banks often show less willing to invest in this activity. By developing Internet and social networks, limitation in communications have been removed and new concepts such as networking and utilization of crowdfunding has been raised. This paper introduces a new method of collective investment fund over the Internet to exploit social capital rather than bank loans, business angels and venture capital. Due to the lack of scientific research in this field, by using inductive method we discuss about the crowdfunding phenomenon concept, development of literature in this field, goals and motivations of the participants, expressing the models, potential, obstacles and limitations of the crowdfunfing. The results indicate that the rate of this concept in the world especially in developing countries has been increasing, and this model can be operated by providing cultural, technological, legal and social contexts. Manuscript profile
      • Open Access Article

        4 - Impact of science and technology parks service quality on growth and innovative performance of firms located in parks (Pardis Technology Park Case study)
        According to the global approach of knowledge base economy in most countries, the creation of organizations such as science and technology parks seems to be necessary with respect to their influence on the development of science and technology. The main purpose of this More
        According to the global approach of knowledge base economy in most countries, the creation of organizations such as science and technology parks seems to be necessary with respect to their influence on the development of science and technology. The main purpose of this study, is to evaluate the impact of service quality provided by science and technology parks on growth and innovative performance of firms located in these parks. This research is an applied one which was conducted as a survey in Pardis Technology Park, as the biggest and most important science and technology park of the country, and with the help of more than 30 managers in active firms of this park. In this research, the Cronbach's alpha and Average Variance Extracted was used to measure reliability and validation. Also, Confirmatory Factor Analysis (First and Second stage), correlation test and path analysis was used for answering the questions. Innovation aspect of the study is a new look to the impact of service quality provided by science and technology parks on growth and innovative performance of independent firms located in these parks. Results indicates that the most important factor for these managers is the reliability of the clients to the park. Park staff empathy with clients is also less important factor. Manuscript profile
      • Open Access Article

        5 - The role of Entrepreneurship development on promoting labor productivity : A comparative perspective of the developing and developed countries
        Alireza Amini Seyed Arash Valinia Uoness Salmani Zahra Ansari
        Improvement of labor productivity is one of the main objectives of the economic firms. Consequently, identification of the factors that affect the productivity was significantly considered by the economists. Entreprenership is one of the factors that affect the labor fo More
        Improvement of labor productivity is one of the main objectives of the economic firms. Consequently, identification of the factors that affect the productivity was significantly considered by the economists. Entreprenership is one of the factors that affect the labor force productivity. Overall, entrepreneurship prepares the ground for efficient application of new technologies in the society. Moroever, entrepreneurship turns the knowledge and technologies to new goods and services and increases the labor productivity. The current study investigates the effects of development of entrepreneurship on improvement of labor force productivity in developed and developing countries using GLS regression. The results show that in both groups of countries, human capital has an equal effect on improvement of productivity. However, the effect of per capita physical capital on labor productivity is significantly different in developed and developing countries. It is worth noting that GEDI, entrepreneurial attitudes and entrepreneurial activities indices have significant and positive effect on improvement of labor force productivity in both developing and developed countries. However, the effect of entrepreneurial aspirations on improvement of labor productivity is posititve and insignificant. The results of the current study show that the coefficient of entrepreneurial attitudes and activities in developing countries is less effective on labor productivity compared to developed countries. Manuscript profile
      • Open Access Article

        6 - Effective factors on Innovativeness of Telecommunication in transition towards mobile broadband (MBB); case study mobile industries of Iran
        Bita Kamali Hojatollah Hajhoseini Mahdi Elyasi
        This paper aims to investigate the factors affecting the innovativeness of the telecommunications in transition towards mobile broadband. The methodology is qualitative through a case study approach. Since telecom is one of the key industries in terms of economy and tec More
        This paper aims to investigate the factors affecting the innovativeness of the telecommunications in transition towards mobile broadband. The methodology is qualitative through a case study approach. Since telecom is one of the key industries in terms of economy and technology It can be a driving force behind many of other high-tech industries, The findings of this study may applies for telecommunication industry in general and mobile operators in particular. first a literature review discusses the importance of innovation in the industry And then the factors affecting the innovation modelized within a conceptual framework that includes internal factors such as, 1) the structure of the value chain 2) business model, 3) integration and organizational side, and 4) integration technology (between old and new equipment), and external factors includes, 1) the adoption of technology by the market and 2) regulatory. In order to validate the proposed model, a set of interviews with industry experts has been deployed. Manuscript profile
      • Open Access Article

        7 - Study the Influences of organizational innovation and managerial innovation in companies' success (Case Study: knowledge based companies in Guilan Science and Technology Park)
        Morteza Asadpour Mahnazz Kargar
        Nowadays,, innovation is considered the most important factors for economic growth. Innovation occurs, when an idea develops as a product, process or service. Innovation is also a management system in which, focuses on the organization mission, seeking exceptional oppor More
        Nowadays,, innovation is considered the most important factors for economic growth. Innovation occurs, when an idea develops as a product, process or service. Innovation is also a management system in which, focuses on the organization mission, seeking exceptional opportunities and determines if the direction of strategy is appropriate or not. Innovation makes clear success criteria and is looking for new opportunities.,on the other hand, development of knowledge based companies is one of important and effective strategies toward the realization of resistance economy and these companies have influential role in the development of knowledge based economy. In this study the Influences of organizational innovation and managerial innovation in the success rates of knowledge based companies have been investigated. The main goal of this research is the study of the effects of the organizational innovation and managerial innovation on the success rate of the knowledge based companies in guilan Science and Technology Park. Examine and describing the obtained data from questionnaires with using frequency indicators, the research hypothesis and the relationship between variables were performed with using Lisrel software. Studies indicate all thehypothesis were accepted and the theoretical model was confirmed. The results show that organizational innovationand managerial innovation have positive effects on the success of knowledge based companies, the results also indicate that organizational innovation have more indirect influence in companies’ssuccess through innovation intensity, furthermore, innovation intensity has the most influence in companies success rate. Manuscript profile
      • Open Access Article

        8 - Economic impacts of Science and Technology Corridors on regional development, Case study: Silicon Valley
        Rohollah Shahnazi Zahra Dehghan Shabani
        One of the strategies with successful experience for many developed countries, based on knowledge-based economy, is the formation and development of science and technology corridors. These areas have a positive impacts on the regional growth that the purpose of this pap More
        One of the strategies with successful experience for many developed countries, based on knowledge-based economy, is the formation and development of science and technology corridors. These areas have a positive impacts on the regional growth that the purpose of this paper is to determine them. Also in this paper the effects of Silicon Valley, as the first and largest science and technology corridor in the world, on regional growth was evaluated. Theoretical results show the science and technology corridors have positive effects such as solve the problem of small and medium enterprises to improve competitiveness, increase innovation and improve technology, improve entrepreneurship and increase the venture capital. This results in Silicon Valley has been confirmed. Manuscript profile
      • Open Access Article

        9 - The Role of CrowdFunding to Financing Capital for Startups Entrepreneur
        Sajad Asakere Saeed Zarandi Mohsen Afsharpour
        Financing capital for startups, always had been propounded as one of the challenges for entrepreneurs. On the other hand, the risk of venture capital investment, financial institutions and banks often seem less willing to invest in this activity. By developing Internet More
        Financing capital for startups, always had been propounded as one of the challenges for entrepreneurs. On the other hand, the risk of venture capital investment, financial institutions and banks often seem less willing to invest in this activity. By developing Internet and social networks, limitation in communications have been removed and new concepts such as networking and utilization of crowdfunding has been raised. This paper introduces a new method of collective investment fund over the Internet to exploit social capital rather than bank loans, business angels and venture capital. Due to the lack of scientific research in this field, by using inductive method we discuss about the crowdfunding phenomenon concept, development of literature in this field, goals and motivations of the participants, expressing the models, potential, obstacles and limitations of the crowdfunfing. The results indicate that the rate of this concept in the world especially in developing countries has been increasing and this model can be operated by providing cultural, technological, legal and social contexts. Manuscript profile
      • Open Access Article

        10 - Selecting Enterprise Resource Planning System Using of Fuzzy Analytic Hierarchy Process Approach
        Hojatollah Hamidi
        Selecting an enterprise resource planning (ERP) system is time consuming due to the resource constraints, the software complexity, and the different of alternatives. A comprehensively systematic selection policy for ERP system is very important to the success of ERP pro More
        Selecting an enterprise resource planning (ERP) system is time consuming due to the resource constraints, the software complexity, and the different of alternatives. A comprehensively systematic selection policy for ERP system is very important to the success of ERP project. In this paper, we propose a fuzzy analytic hierarchy process (FAHP) method to evaluate the alternatives of ERP system. The selection criteria of ERP system are numerous and fuzzy, so how to select an adequate ERP system is crucial in the early phase of an ERP project. The framework decomposes ERP system selection into four main factors. The goal of this paper is to select the best alternative that meets the requirements with respect to “product factors”, “system factors”, “management factors” and “vendor factors”. The sub-attributes (sub-factors) related to ERP selection have been classified into thirteen main categories. These criteria and factors are weighed and prioritized and finally a framework is provided for ERP selection with the fuzzy AHP method. Also, a real case study from PARDIS-LO Company is presented. Manuscript profile
      • Open Access Article

        11 - Marketing in Technological Small and Medium sized Companies; Challenges and Solutions
        Nargess Khanderoo Tooraj sadeghi Gholamreza Malekzadeh
        Development of successful strategic marketing programs for the commercialization of new technology represents a challenge for small and medium sized technology-based firms. The mechanics of developing successful marketing strategies for technological innovations is a co More
        Development of successful strategic marketing programs for the commercialization of new technology represents a challenge for small and medium sized technology-based firms. The mechanics of developing successful marketing strategies for technological innovations is a complex process from design to implementation. Technology-based SMEs play an important role in facilitating the ‘knowledge-based’ or ‘smart’ economies. However, technological superiority is not a guarantee for the success of a high-tech SMEs. Instead, the odds of success are maximized by a combination of technology superiority and marketing capability. In this paper, the characteristic of technology-oriented small and medium enterprises have examined according to the published key studies in the field of small and medium sized companies, the factors and barriers to the success of the companies mentioned briefly and given that marketing has been diagnosed as one of the success factors of technology-based small and medium enterprises, we reviewed the challenges and solutions of technology marketing to remind the managers of these companies that the success of a pure technology will not ensure the success of the company and marketing as one of the key elements and critical component of the success of technology-based small and medium enterprises should be a priority in their activities. Manuscript profile
      • Open Access Article

        12 - Impact of Science and Technology Parks Quality of the Service on Growth and Innovative Performance of Firms located in Parks; Case study: Pardis Technology Park
        Mohsen Shafiei Nik Abadi Saeideh Ghochkanloo
        According to the global approach of knowledge base economy in most countries, the creation of organizations such as science and technology parks seems to be necessary considering to their influence on the development of science and technology. The main purpose of this s More
        According to the global approach of knowledge base economy in most countries, the creation of organizations such as science and technology parks seems to be necessary considering to their influence on the development of science and technology. The main purpose of this study, is to evaluate the impact quality of the service provided by science and technology parks on growth and innovative performance of firms located in these parks. This research is an applied one which was conducted as a survey in Pardis Technology Park, as the biggest and most important science and technology park of the country, and with the help of more than 30 managers in active firms of this park. In this research, the Cronbach's alpha and Average Variance Extracted was used to measure reliability and validation. Also, Confirmatory Factor Analysis (First and Second stage), correlation test and path analysis was used for answering the questions. Innovation aspect of the study is a new look to the impact of service quality provided by science and technology parks on growth and innovative performance of independent firms located in these parks. Results indicates that the most important factor for these managers is the reliability of the clients to the park. Park staff empathy with clients is also less important factor. Manuscript profile