خلق ارزش

List of Articles خلق ارزش

Open Access Article
- Abstract Page
- Full-Text
1 - The Role of R&D on Job Creation and Value Added of Small and Medium Enterprises
Bita Faramarzpour Darzini Nasrin Khandan

The organization economic co-operation and development (O.E.C.D) gives the definition of R&D as a creative work which is done based on systematic structure in order to find new usage out of technical and scientific resulted knowledge. Before the second world war, only a More

The organization economic co-operation and development (O.E.C.D) gives the definition of R&D as a creative work which is done based on systematic structure in order to find new usage out of technical and scientific resulted knowledge. Before the second world war, only a few non-governmental institutions did research about industries. But at the time of the war, the R&D works developed quickly and the complexity of R&D works increased, so that resulted in improvement of new products. R&D importance and governments support and R&D proportion of GDP shows countries development ratio. In the present article, in order to have a better survey of R&Ds position and its network coincreasing ratio in Iran; at first librarian studies were done and some developed countries supporting samples were reviewed. All of them showed that relationship and network creation between R&D units in governmental and nongovernmental sectors in our country, accompanied with the relationship between industry and university. This, can be practical in the best way in form of reinforcing of technology and science parks model. Then the R&D position is studied in Kerman industries. According to managers opinions, many of them emphasized R&D and started to build R&D units and they believed, it is so effective in profitability and value creation. But the important point is the supporting role of the government and the better effort to make the result of the researches applicable and the works of R&D in form of network. Manuscript profile
Open Access Article
- Abstract Page
- Full-Text
2 - Effect of Value co- Creation on the New Services Development: The Mediator Role of Intra-Organizational Coordination and Moderating Role of Technological Experience
masoud parsa Mostafa Ebrahim pour Azbary Mohammad Rahim Ramzanian
10.61186/jstpi.21035.19.73.45

20.1001.1.17355486.1401.19.73.2.2

Globalization and high-tech processes, through information technology, have doubled the pressure on service organizations in the private and public sectors to compete in new services. In developed economies, the service sector is responsible for most employment and valu More

Globalization and high-tech processes, through information technology, have doubled the pressure on service organizations in the private and public sectors to compete in new services. In developed economies, the service sector is responsible for most employment and value-added growth. As a result, more extensive studies on the development of new services and the factors influencing it are becoming more important. On the other hand, value creation is a new concept in business, marketing and innovation of organizations that has been considered with the aim of creating a competitive advantage to maintain the survival of organizations. Sharing value creation is actually the process of creating value through the interactions of organizations with other organizations, employees, customers and other partners in the market and today is the focus of managers of service organizations including the banking and insurance industry, which are central pillars of economies. The present study seeks to provide a model to investigate the impact of shared value creation directly and indirectly on the development of new services, the impact of internal coordination as a mediating factor between the two variables of value creation and new service development as well as technology experience variable as moderator of internal coordination in 41 branches. It has been done from the central branches of banks and insurance companies of Boroujerd city. This research is of an applied type with a survey strategy. Data were collected through a questionnaire and also structural equation method was used to analyze the data. The results show that the creation of shared value has both a direct and indirect positive and significant effect on the development of new services. Also, the mediating role of intra-organizational coordination and moderation of technology experience was confirmed. Manuscript profile

Current Issue

Published Issues

Menu

Browse

List of Articles خلق ارزش