The main purpose in this research is to identify the efficient strategic factors in success of small and early return firms from manager’s point of view, with the Balance Score Cards method approach. This is an applied, descriptive and survey research. The data are coll More
The main purpose in this research is to identify the efficient strategic factors in success of small and early return firms from manager’s point of view, with the Balance Score Cards method approach. This is an applied, descriptive and survey research. The data are collected within 2015 November and December (Aban and Azar of 1394). Statistical society contains 70 firms that are selected in simple accidental method and totally 60 firms are studied. The data of this research are gathered by the certain questionnaire containing 35 questions. SPSS version 20 is used to analysis the data. In descriptive statistics, the education of managers is analyzed. Kolmogorov-Smirnoff test is used in inferential analysis to test the questions and normality of data. According to the results of Kolmogorov-Smirnoff test, the binomial test is used to answer the questions about the components (of B.S.C) and one-sample t-test is used to investigate the dimensions of it. Also and Friedman is used to rank the strategic factors. Finally the results of this research show that, the small quick-impact firms in terms of balancing different aspects, are in good situation and in this respect the opinion of managers, show the homogenous attention to the four main aspects in this method. However there are some strategic effective factors which may not be seen or be neglected by the managers
Manuscript profile