Enterprises

Open Access Article

1 - Business Intelligence Systems and Transformational Leadership in SMEs
Fereshte Soltani

10.7508/jstpi.2015.01.003

In order to survive in active and changing business environment, organizations should provide vital information for the managers by using new methods in a very short time. As Small and Medium Enterprises are the heart of economy; there’s no doubt in the importance of sm More

In order to survive in active and changing business environment, organizations should provide vital information for the managers by using new methods in a very short time. As Small and Medium Enterprises are the heart of economy; there’s no doubt in the importance of small and medium industries’ role in countries’ economic development so they need to use this new methods and systems. By using new technologies, SMEs are able to apply new processes like supply chain management, customer relationship management, and knowledge management. Business intelligence as a new concept could integrate the scattered and heterogeneous organizational data and by using business intelligence systems, SME's would be able to provide multi-dimensional analytical reports for their managers to make correct decisions. In addition to above systems, a powerful, committed and adaptive leadership method could provide the basis for effective utilization of the business intelligence systems. In this article, first we introduce Business Intelligence and Transformational leadership, and then we will investigate the importance of business intelligence systems usage and the role of transformational management in SMEs. Manuscript profile

Open Access Article

2 - The Role of Small and Medium Scale Enterprises in the Development of Economic Activities in Malaysia
Saeed KiyanPour Roya Tolaei

In The world's most developed countries, policies to support small and medium enterprises in order to increase growth, income generating employment and reducing poverty in the forefront of economic or social - are governments’ important priorities. Essential characteris More

In The world's most developed countries, policies to support small and medium enterprises in order to increase growth, income generating employment and reducing poverty in the forefront of economic or social - are governments’ important priorities. Essential characteristics of small and medium enterprises, including flexibility in face with market changes, rapid attainment of the activities, initiatives and high motivation of staffs and limited initial capital requirements, have caused growth, innovation and economic dynamism in transition economies of the firms. This study aimed to identify small and medium sized manufacturing firms with rapid growth, and determine their contribution to the Malaysian economy. Malaysia's Vision 2020 has planned development policies through enterprise and small business enhancement. These companies play a significant role in the economic breakthrough of Malaysia. These companies have allocated 93.8% of the operating companies in the industrial sector, 27.3% of total manufacturing production, 25.8% of value-added in production, 27.6% of the fixed assets and 38.9% of the employees of the country. Evidences suggest that these companies have major contribution in national economic development in Malaysia. Manuscript profile

Open Access Article

3 - Science and Technology Parks and Incubators with a Global Perspective
Majid Soleymani

Scientific researches considered as one of the main and the most important ways in finding the obscure and hidden facts about the universe as well as discovering new resources and strategies for problems and necessities of human being and the society. in line with reach More

Scientific researches considered as one of the main and the most important ways in finding the obscure and hidden facts about the universe as well as discovering new resources and strategies for problems and necessities of human being and the society. in line with reaching the country's development objectives, the role of universities and research centers in establishing social institutions and foundations which are in deal with such centers, is highly effective. Comprehensive and expanded protection of policymakers and officials from science and technology development centers and parks in addition to adopting new managing methods, would lay the necessary grounds for achieving the associated objectives. It is obvious that filling the existing gap between universities and other sectors such as industry, agriculture, health, etc, As well as transfer of knowledge and technology through such centers would be facilitated. That is, the science and technology parks accelerate the economic knowledge-based growth and development. Science and technology parks as research and development units can solve lots of existing problems and improve the situation and condition. With a glance to some of the units' activities it can be grasped that they have not been fully utilized yet. From many important factors, the lack of sound resource and facilitates distribution based on priorities, and lack of required decision adoption by innovation and technology policy makers and planners, different communication, law, and regulation problems lead to lack of suitable utilization. One of the patterns which presented for solving such a problem is the utilization of intermediary organizations and institutions in the cycle of the research to the market which could be realigned through establishing science and technology parks. Science and technology parks play essential role in creating and developing technology institution and professional research centers. Farther more, such R&D units would facilitate the aggregation and technical cooperation with its complimentary units such as engineering services companies, engineering and designing institutes, and professional research centers. Also, it provides suitable connection for funding and addressing the groups adjusted with R&D activities. This article by mentioning the establishment and characteristics of Iranian science and technology parks, explains the general situation of such centers are explained based on geographical conditions and establishing bodies as well as the numerous of center categorized based on dependence type and their different activities and international organization. Manuscript profile

Open Access Article

4 - A Review Of "The Support Of SMEs Development Plan", And Some Defects Of the Execution
Davood Vahdat alireza dadashi

A considerable percent of our population who can work, are obviously or hiddenly unemployed. What is the solution? Different countries have chosen different ways to solve this problem. Such as: the use of potential ability of society and economy, support of Small and Me More

A considerable percent of our population who can work, are obviously or hiddenly unemployed. What is the solution? Different countries have chosen different ways to solve this problem. Such as: the use of potential ability of society and economy, support of Small and Medium size Enterprises (SMEs) , unemployment insurance, aid small producers by buying their products and help them to establish and launch services and manufacturing units that require less capital, and pay for new ideas to help those who have the ability to think, but are not able to produce or to do a service.What has been chosen as the solution by ninth government, In Iran since 2005, was development of SMEs and support them more, inorder to expand the dominance of their activities with the purpose of reducing unemployment. experts have presented several opposite and agree comments regarding the success or failure possible. Because this project is located in the beginning of path , these comments comes from the relative experts knowledge of the experiment of other countries. Our porpuse is to describe this type of firms and then we assess the results of this kind of supports and eventually the defects and weaknesses of performance. The relevant literature will review. Eventually, the future developments and strengthen the legal and financial infrastructure in Iran could lead to considerable Manuscript profile

Open Access Article

5 - Components affecting the adoption of electronic commerce by the small and medium enterprises in the agricultural sector
Maryam Yazdani Zanganeh Bahman Khosro pour

Through deep study of library, the factors affecting adoption of electronic commerce by small and medium enterprises (SMEs) in the agricultural sector with the objective importance of these factors is assessed. Achievement of objectives such as equitable distribution of More

Through deep study of library, the factors affecting adoption of electronic commerce by small and medium enterprises (SMEs) in the agricultural sector with the objective importance of these factors is assessed. Achievement of objectives such as equitable distribution of resources in disadvantaged areas, increasing production and exports, strengthening of economic mobility, enhance entrepreneurship, employment and increased job opportunities demonstrates is role of small enterprises in the agricultural sector development. Now, small enterprises play an important role in the development economic indicators and So take advantage of new methods of doing business such as e-commerce process will be very effective role in the development and success of these enterprises in the agricultural sector. In this regard, e-commerce will be able to trade agricultural products and e and more than any other technology will find its match. This study shows that many benefits of e-commerce for the businesses and in variety of ways such as providing better services for consumers, suppliers and consumers find new and improved business process efficiency there. Factors such as compatibility, relative advantage and perceived increased in profit has positive affect than on electronic commerce are accepted. Small-scale enterprises should pay more attention to application technologies such as electronic commerce and communications networks to ensure their methods of work and organizational culture is compatible with e-commerce. Interest should promote awareness of the benefits of using e-commerce by the SMEs in agriculture sector and give increased awareness can be through workshops, seminars and training courses , extension about the e-commerce achieved. Manuscript profile

Open Access Article

6 - Organizational Intelligence as a strong device in the management of Knowledge based firms
Gholamreza Malekzadeh

Knowledge based enterprises are faced with the rapidly changing events in economical, technological, social, cultural, and political environment. Successful reaction to these organizations in a very dynamic and inimical trade ambiance depends on their ability to provide More

Knowledge based enterprises are faced with the rapidly changing events in economical, technological, social, cultural, and political environment. Successful reaction to these organizations in a very dynamic and inimical trade ambiance depends on their ability to provide relevant information and find adequate solutions to the problems that they are faced with. The attention of managers must be focused on designing of the so called “Organizational intelligence” and intellectual abilities of an organization (organizational learning, communication and memory). As a result of these trends, a relatively new concept in organizational theory has developed – Organizational Intelligence. The aim of this paper, after determining the concept of organizational intelligence, is to identify organizational intelligence and learning as one of the most powerful tools in managing knowledge based organizations and enterprises Manuscript profile

Open Access Article

7 - Identification of Traditional Tools & Solutions of Knowledge Management in Low-Tech Enterprises
Saeed hosein Rafuati

Management experts have considered knowledge management, in the course of the past several years, as a managerial solution and have recommended, to the managers, the application of its tools for increasing the enterprise efficiency. This point should be also mentioned More

Management experts have considered knowledge management, in the course of the past several years, as a managerial solution and have recommended, to the managers, the application of its tools for increasing the enterprise efficiency. This point should be also mentioned that prior to the current development of knowledge management literature, knowledge management existed in enterprises in traditional ways. Definitely the effective development of new knowledge management tools in these enterprises must be firstly based on the same traditional tools, in order to improve them, and secondly these tools must conform to the enterprises' structure- and also the elements of this structure. One of the most crucial elements of this structure is technology level; however, it is needless to mention that knowledge management tools for low-tech enterprises are different from those for high-tech enterprises. Throughout the article, based on a statistical research carried out in small and medium enterprises in the area of metal industry- with low technology level- traditional knowledge management tools in-use are determined and defined. Manuscript profile

Open Access Article

8 - Explanation of Research and Developments Networking Effect in the Valus Improvement of SMEs
Abass Khamse Reza Radfar

In the recent years, importance and the role of small and medium enterprises was on the increase in industrial and developing countries. With the appearance of modern technology in the production and communications, some transitions have been created in the ways of prod More

In the recent years, importance and the role of small and medium enterprises was on the increase in industrial and developing countries. With the appearance of modern technology in the production and communications, some transitions have been created in the ways of production, distribution and organizational structure of agencies, and in this regard the importance of small and medium units has been found an upward movement. Developed countries and recently developed ones, have always applied special policies and strategies for improvement of small and medium industries and facilitating of enterprises entrance in the economical arena. They have applied those strategies for the competitions guarantee in the free market and restraint of big companies monopolization. Networking is referred to groups of enterprises which have cooperation in the special project with each other, and are using their own specialties for overcoming the usual and common difficulties, and gaining access to better efficiency. Networks are propounded in the universal trading subjects as a strong situation and condition, and have considered in the modern trading realm since 90s. Its importance as assistance in the creation of innovations in small and medium enterprises has been considered increasingly. Because small and medium enterprises have similar bonds, difficulties and opportunities, so they are providing the same networking policy strategy, the suitable networking facilities that are proportional with necessities and requirements of small and medium enterprises. Furthermore, clustering and networking of small and medium enterprises are considered as an important informational source and ideas creation for the process and productions innovations. On the other hand, the related small and medium enterprises can have the continual research and development, in which total sum of expenses is less than the research and developments expenses of each one solitarily and separately. In addition, products development, processs recovery, common consultation and coordination in the processs recovery of small and medium enterprises, which have been located in the networking discipline, are more fruitful than the processing and consultation of the distinct small and medium enterprises.Adoption of standard certificates and their related codes for the networking organizations is more accessible and cheaper. Also the instructional networks are providing this possibility, for accessing to the continual educational sources, for all small and medium enterprises in the networks. And finally advantages which obtained from the formation of small and medium enterprises networks can fulfill their needs in relation to their entrance to the universal competition arena. In this essay it was tried to consider the role of research and development networking among the small and medium enterprises and study the opportunities and problems which obtained from that. Furthermore, we will discuss the advantages and benefits of clustering and networking among the small and medium enterprises. The creation of values which obtained from research and development networking in the success and development of small and medium enterprises in the competition market will be analyzed too. Manuscript profile

Open Access Article

9 - The Role of R&D on Job Creation and Value Added of Small and Medium Enterprises
Bita Faramarzpour Darzini Nasrin Khandan

The organization economic co-operation and development (O.E.C.D) gives the definition of R&D as a creative work which is done based on systematic structure in order to find new usage out of technical and scientific resulted knowledge. Before the second world war, only a More

The organization economic co-operation and development (O.E.C.D) gives the definition of R&D as a creative work which is done based on systematic structure in order to find new usage out of technical and scientific resulted knowledge. Before the second world war, only a few non-governmental institutions did research about industries. But at the time of the war, the R&D works developed quickly and the complexity of R&D works increased, so that resulted in improvement of new products. R&D importance and governments support and R&D proportion of GDP shows countries development ratio. In the present article, in order to have a better survey of R&Ds position and its network coincreasing ratio in Iran; at first librarian studies were done and some developed countries supporting samples were reviewed. All of them showed that relationship and network creation between R&D units in governmental and nongovernmental sectors in our country, accompanied with the relationship between industry and university. This, can be practical in the best way in form of reinforcing of technology and science parks model. Then the R&D position is studied in Kerman industries. According to managers opinions, many of them emphasized R&D and started to build R&D units and they believed, it is so effective in profitability and value creation. But the important point is the supporting role of the government and the better effort to make the result of the researches applicable and the works of R&D in form of network. Manuscript profile

Open Access Article

10 - The Role of Government and Public Sector on Local Development of Innovation
Feredric Bogren Alireza Ayatollahi

In scientific environment, technology is the primover of local development, and innovation is the essence of economic growth. Technological development in regions, cities and rural regions is as total and integrated development. This paper, first discusses about technol More

In scientific environment, technology is the primover of local development, and innovation is the essence of economic growth. Technological development in regions, cities and rural regions is as total and integrated development. This paper, first discusses about technological innovation and effect of geographic proximity of industries and research centers at national, regional and urban levels. In other words this paper focuses on this question that “Does this proximity helps the growth of innovation and technology. There are many questions about national development. For example Does geographic proximity of industries help innovation and technology growth?, Does this matter accelerate national development or vice versa? will ICT, telecommunication and transportation decrease the cost and problem of industries and their expertise? Or is it cause of centralization in policy and reduction of country and urban logistic effects? This paper also discusses about technology incubators in central region of France and technology transfer between them and a science and research network in order to facilitate technology transfer. Manuscript profile

Open Access Article

11 - Identify and Prioritize Science Parks and Technology Services Offered to Companies Active in the Field of Software Technologies
Saeed Shavalpour Sadegh HosseinZadeh Maleki Mehdi Ghafori Fard Mir Saman Pishvaee

10.7508/jstpi.2017.02.002

20.1001.1.17355486.1396.13.50.1.7

Formation of science and technology parks in Iran dates back to more than two decades. However, there are numerous challenges for the mission defined for them; parks cannot significantly give services to companies operating in the country's soft-technology. One of the c More

Formation of science and technology parks in Iran dates back to more than two decades. However, there are numerous challenges for the mission defined for them; parks cannot significantly give services to companies operating in the country's soft-technology. One of the challenges that science and technology parks in the country are facing is a certain criteria to determine optimum services provided for development of companies operating in the field of software technology. Hence, this research has been trying to examine the various models of science and technology parks global software as well as field study, the opinions of some activists inside the arena, proposals for boosting and developing science and technology and services parks aimed at expanding and upgrading small and medium-sized interpreneurship in the field of software technologies. The process of this study includes reviewing the resources as well as qualitative non-constructive interviews to collect information and also to wrap up the research method of fuzzy decision-making. The results of the present study suggests that basic services, such as low-interest loans, endangers promoting and developing companies, transfer of experience required for companies, including a market analysis and demographic characteristics of their needs for development and success of these companies Manuscript profile

Open Access Article

12 - Suggest a Model for the Academic Humanities Spin off Incubators, Move to the Fourth Generation University
Taraneh Enayati Alireza Aulipour

Experts believe the academic humanities is the platform of all sciences in any countries. Therefore, the academic humanities should provide development platforms before experiential and technical sciences. The movement from training-based universities to entrepreneur-ba More

Experts believe the academic humanities is the platform of all sciences in any countries. Therefore, the academic humanities should provide development platforms before experiential and technical sciences. The movement from training-based universities to entrepreneur-based universities was based on turning theory to practice and knowledge commercialization, which led to the creation of incubators and university spin off enterprises. But something which was neglected was the status of the humanities in the incubators and university spin off enterprises. This paper is a qualitative study which the researchers studied the records, information on the database and interviewed with the experts from the Science and Technology Parks and Incubators. Open and in-depth interviewing method was applied to describe challenges and problems for knowledge commercialization in the field of the academic humanities. In the end, The researchers suggest a model for humanities’ spin off enterprises by considering software technology, in order to move in the post post-modern world and localization of humanities and move towards the creation of a fourth generation university. Manuscript profile

Open Access Article

13 - Identifying Effective Critical Success Factors in Electronic Supply Chain Management (Case study: Small and Medium-sized Enterprises)
morteza jabale Sajad Ranjkesh Mohammad Reza Ghiasy Hossein Ali Hassan pour

10.7508/jstpi.2016.03.004

Electronic supply chain management (e-SCM) is one of the competitive industrial fields of the country. Availability of Internet network and information in supply chain management, gives the capability and competitiveness to small and medium-sized enterprises (SMEs) and More

Electronic supply chain management (e-SCM) is one of the competitive industrial fields of the country. Availability of Internet network and information in supply chain management, gives the capability and competitiveness to small and medium-sized enterprises (SMEs) and also helps them for resilience in today`s competitions. Electronic supply chain management plays an important role in improving supply chain factors, information authenticity, reducing bullwhip effect and delivering products to the customers in right time and right place with high speed and accuracy. Attending to these factors can be helpful in making suitable decisions to promote enterprise by managers. The goals of this paper is to identifying effective critical success factors in electronic supply chain management and survey their effects on e-SCM implementation in small and medium-sized enterprises. To achieve this goal, thirteen questions has been developed and a multi-variable linear regression technique in SPSS used for analyzing questionnaire. A Multi regression analyses a dependent variable, which linearly relates to some independent controlled variables. Independent variables Xk are critical sub-factors for main factors and dependent variable Y indicate implementation of electronic supply chain management. Result analysis shows that four critical success factors are the most important factors playing role in e-SCM implementation in small and medium-sized enterprises, which are supporting of capacity of supplier, organizational scale, compatibility of e-SCM and CEO’s creative level. Management by focusing on four factors will make to improvement and forward upgrades in future. Manuscript profile

Open Access Article

14 - The Effect of Environmental Pressure on the Firm Performance With an Emphasis on Green Technology Selection (Case Study: Small and Medium-Sized Enterprises of Chemical Paint Production)
hamid azizmohamadlou sepide mohamadnejad madardi

10.7508/jstpi.2017.01.005

20.1001.1.17355486.1395.13.49.6.6

Firm performance is one of the most important criteria for evaluating their success . Given the fact that in recent decades concerns about the environment have increased , small and medium - sized enterprises should implement methods to improve their performance in this More

Firm performance is one of the most important criteria for evaluating their success . Given the fact that in recent decades concerns about the environment have increased , small and medium - sized enterprises should implement methods to improve their performance in this area. One of the methods is selection and deployment of green technologies . his concept has grown in recent years and many organizations have used it as an environmental strategy. Considering the fact that the most important issue for any organization is to improve revenue and profitability , green technology can take an important step in this direction by reducing energy consumption, waste reduction and increase in efficiency. The purpose of this work is to investigate the effect of environmental pressure on the firm performance with an emphasis on selection of green technology. Data are collected through the questionnaire and 75 samples from managers of small and medium-sized enterprises of chemical paint production . For testing the conceptual model , structural equation modeling based on partial least squares method is used . The results of this research show that pressure of macroeconomic circumstances has the most influence on the selection of the green technology , hence improving the environmental performance leads to growth in firm performance. It is anticipated with increasing the pressure of macroeconomic circumstance and government support , industries have tendency to selection of green technology. Manuscript profile

Open Access Article

15 - Identifying and Ranking the Factors of E-Readiness Assessment for SMEs to Enter the E-Commerce Market
Abbas Toloie Eshlaghy Farshid Farokhizadeh Reza Radfar Naghi Shoja

10.7508/jstpi.2018.03.003

20.1001.1.17355486.1397.14.55.3.6

During the last decade, the key role of information and communication technology has proven to facilitate the process of transition and change of organizations; The e-readiness is the platform for entering into the modern time and activities in the networked world ad we More

During the last decade, the key role of information and communication technology has proven to facilitate the process of transition and change of organizations; The e-readiness is the platform for entering into the modern time and activities in the networked world ad well as competition in the market. Thus, the design of e-readiness evaluation models, regarding the internal and environmental conditions of organizations and communities with the purpose of assessing their e-readiness level is necessary. However, without the evaluation of e-readiness of the organization, activity in the networked world will be impossible and have very high obstacles. In this paper, a brief introduction of the proposed models for the evaluation of the e-readiness and their classification have been discussed. Moreover, the factors influencing the e-readiness of the small and medium-sized enterprises to enter the e-commerce market have been investigated and detected through a combination approach of Shannon entropy. In this paper, after identifying and introducting existing models; the concepts, dimensions, and indices of the research were extracted and ranked by the Shannon entropy method. The results of this study show that the first ranked factors were organizational factors. Then environmental and man power factors were ranked second and third, respectively. Manuscript profile

Open Access Article

16 - Identification and Analysis of the Main Strategic Components Affecting the Failure of Knowledge-Based Companies in Iran (The Case Study: Technology and Science Park of Kermanshah City)
Donya Gholami Ali Ramezani

10.7508/jstpi.2019.01.008

20.1001.1.17355486.1397.15.57.3.3

It is more than one decade that Iran is trying to get away from Oil economy and approaching to the knowledge-based economy. The government tries to close the university to industry by setting up the technology and science parks. It tries to promote the new technologies More

It is more than one decade that Iran is trying to get away from Oil economy and approaching to the knowledge-based economy. The government tries to close the university to industry by setting up the technology and science parks. It tries to promote the new technologies by supporting start-ups. Now, we are in a time that many of the start-up companies can grow and produce the Advanced Services and productions. But they have faced with a strategic challenge. This challenge is their problem about selling the products and Knowledge-based services. Indeed, the products and Knowledge-based services are faced with the problem of entry into the business. This research, tries to study the four factors that have the most influence in the failure of companies in sailing, exchanging, and Commercialization of their technologies. We discuss about these challenges and test them in a fieldwork. The results of our research show the reasons of their failure in business are the lack of government interference in facilitating the process of technology exchange, the lack of brand, distrust of industry and State organs and business to Knowledge-based products. Statistical Society is the active technology and science parks in Iran. This model was tested by the trivial squares minimum technique and Smart Plus software. Manuscript profile

Open Access Article

17 - Determine Eligibility Criteria and Evaluate the Qualitative Dimension of Mentors in Knowledge Enterprises in Isfahan Province's Scientific and Research Community
Mahdieh mahdikhani Morteza rasti bozorki

10.52547/jstpi.20765.15.60.1

20.1001.1.17355486.1398.15.60.5.5

Today's organizations operate in a completely challengeable and complex environment. Moreover, they are constantly trying to adopt new approaches to the development, preservation and maintenance of human resources as the most important organizational capital in order to More

Today's organizations operate in a completely challengeable and complex environment. Moreover, they are constantly trying to adopt new approaches to the development, preservation and maintenance of human resources as the most important organizational capital in order to remain competitive. Mentoring is the art of facilitating the implementation of activities, the process of learning and personal development. In other words, mentoring can be defined as a technique which provides a new approach for organizations in order to conduct human resource in a conventional manner to attain the organization’s goal. The purpose of this study is to investigate the mentoring approach and to evaluate the qualitative dimension of mentors in Isfahan Province's scientific and research community. For evaluating the mentors, at first, the protocols related to the assessment and prioritization of values were given to the mentors in order to define the most important factors based on their responses. Based on their opinions and the most significant factors, a questionnaire was developed and the approach was conducted in a sample of 20 manufacturing-service companies in Isfahan. Validity and reliability of the questionnaire were verified. Descriptive statistics were used to analyze the data, and also the SPSS was used to perform statistical tests. The obtained results prove that the mentors have generally performed at a moderate and good level in the framework of the mentoring approach. According to the single-group t-test, most of the defined factors are convenient in mentors’ performance evaluation in a negligible difference. Manuscript profile

Open Access Article

18 - Cloud Computing Technology in the Management of Human Resources for Small and Medium Enterprises - Applications, Advantages and Challenges
Mona Kardani malekinezhad Mohammad Mahdi Farahi

10.52547/jstpi.20774.15.60.50

20.1001.1.17355486.1398.15.60.6.6

In recent years, the advent of cloud computing has brought significant advances in the IT industry, and business management. One of the most important advantages of this technology is its reduced cost and the ability to seamlessly manage resources without the need for c More

In recent years, the advent of cloud computing has brought significant advances in the IT industry, and business management. One of the most important advantages of this technology is its reduced cost and the ability to seamlessly manage resources without the need for costly deployment of multiple infrastructures and software, and is thus widely used in the deployment of management systems and systems in organizations. Cloud computing technology has also been widely used in human resource management systems. In many cases the implementation and deployment of multiple HRM systems and software, especially for small and medium-sized organizations, entails numerous costs. Cloud computing technology is a tool that allows organizations to form and manage management systems, including their own human resource management systems, in a seamless, low-cost cloud environment. The purpose of this study is to explore the applications, advantages and challenges of cloud computing technology in human resource management, and its implementation requirements especially in small and medium enterprises. The study was carried out through library method and literature review. And it has attempted to review how literature and the requirements of cloud computing are applied in human resource management by reviewing literature and research in this area. Based on the findings of this study, the applications of cloud computing in human resource management systems in SMEs are widespread. This technology can be used in talent recruitment, training and development of human resources, compensation management systems, and human resource management and evaluation. Also, the advantages and challenges of this technology in human resource management of small and medium-sized enterprises can be categorized into two general categories, including internal and external factors. Internal advantages and challenges include technical, security, human, and financial factors, and external factors include environmental and legal factors. The applications and advantages and challenges of this technology are described in detail in the HRM systems of SMEs. The findings of this study can serve as a basis for companies and organizations to manage small organizations using and utilizing cloud computing technology in human resource management systems. Manuscript profile

Open Access Article

19 - The Impact of Essential Capabilities of Marketing on the Performance of Knowledge-Based Enterprises
majid namakian omid ali kahrizi

10.52547/jstpi.20803.16.63.42

20.1001.1.17355486.1399.16.63.2.5

Abstract Today, leading companies try to maximize their profitability by paying attention to important factors for their customers. This is the most important reason of their success and it is base on marketing. Therefore, the present research seeks to identify and prio More

Abstract Today, leading companies try to maximize their profitability by paying attention to important factors for their customers. This is the most important reason of their success and it is base on marketing. Therefore, the present research seeks to identify and prioritize the essential marketing capabilities on the performance of knowledge-based companies in a science and technology park. The current research is one of the descriptive-survey research in terms of implementations and data collection method. The statistical population of this study is 750 people and the sample is 254 employees and managers of knowledge-based companies in Kermanshah science and Technology Park. A researcher-made questionnaire was developed. Whose validity was confirmed by the professors and experts of the university and experts in the Science and Technology Park. The Cronbach Alpha value of the knowledge-based companies of 906/0 and the essential capabilities of marketing were all above 0.70, which indicates acceptable reliability. The results of Pearson correlation coefficient showed that there is a positive and significant correlation between marketing capabilities and performance of knowledge-based companies, and research variables with a 99% confidence level have a meaningful relationship and all relationships at error level 1 / 0 were verified. Further more, the results of regression showed that "services marketing", "Internet marketing" and "marketing of new products" affect the performance of knowledge-based companies. Finally, based on the results of Friedman test, the international marketing and export dimensions with the score of 7.61 have the highest impact and services and Internet marketing are in the next categories. Manuscript profile

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